Flowbird Announces a Licensing Agreement with Concar

In partnership with Concar’s car data marketplace, Flowbird is launching Yellowbrick Connected, a new parking solution that automatically starts and stops parking sessions, to solve one of the biggest pain points in mobile parking for businesses and fleets.

Yellowbrick CEO, Jeffrey Wolvekamp: “Yellowbrick Connected takes away the biggest pain point from mobile parking, saving time and money. The technology has proven to be more accurate than GPS solutions available today. Additionally, we have access to the largest network of track and trace vendors in the world.”

How Will it Work?

Yellowbrick Connected works with a vehicle’s built-in track and trace system to automatically start and stop a parking session. Thanks to the connected car data, the solution automatically starts a parking session when the vehicle parks, and ends the session automatically once the car leaves the parking spot.

Why Should Businesses Use Yellowbrick Connected?

The beauty of this seamless solution is that employees and drivers no longer have to remember to start or end a parking session manually. Instead, the app is triggered to start the parking session once it detects a car is parked in a parking zone. Once the car leaves the parking spot, the app will automatically end the session. This automation provides huge advantages to businesses and their employees alike: businesses no longer have to pay excessive parking costs for sessions that were not ended by their employees, and employees no longer have to worry about forgetting to start a parking session while on the job, or the resulting parking fine.

With 52% of mobile parking app users regularly forgetting to stop their parking sessions, and 48% of users forgetting to start their sessions on time, Yellowbrick’s solution is an incredible problem-solver for modern businesses.

What are the Advantages for Fleets?

Small businesses aren’t the only ones reaping the benefits of an automated parking solution. Research shows that larger fleets can also save up to 20% on their parking costs with an automated start-and-stop parking solution. In addition, efficiency from an administration side is boosted as employees from businesses utilizing Yellowbrick Connected will need to spend considerably less time tracking, verifying, and paying for multiple parking sessions from different vehicles. With an online dashboard, and streamlined invoicing for parking sessions, fleet administration is further simplified.

Want to Find out More?

Check out Yellowbrick’s solution here: Yellowbrick Connected

Learn more about Concar’s car data marketplace here: Concar

About Flowbird

Flowbird operates in over 5,000 towns and cities in 70 countries. The company is constantly innovating and breaking new ground to help provide solutions. Its mission is to facilitate the individual journey and maximize a city’s unique mobility potential while considering all city stakeholders and end-user experiences. Through its devices, elite service platform, and teams, Flowbird enables a new era for maximizing urban harmony and value throughout the city’s core.