qinkk - from anonymous user to loyal customer
Something is afoot in the car park management market. It isn’t just another permutation of contact-free entry into multistorey car parks. Now, for the first time, car park operators can communicate directly with their ‘anonymous’ short-term parking customers using qinkk, the new, patented beacon-based app from DESIGNA. This is something many operators have been craving for for a long time, because until now, these parking transactions have been completely anonymous and there has not been a way of making direct contact with customers.
But what’s behind this new app and what are the benefits?
The qinkk app enables car park customers to enter and leave without a ticket, using instead a smart device, and to pay at the pay station without registering or logging on beforehand. This applies to any car park that has beacons (Bluetooth low-energy transmitters) fitted to its equipment. Bluetooth beacons are part of the Internet of Things (IoT) trend.
Installation itself is unremarkable, and the car park management system you use is not an issue either, because qinkk is designed as an open solution and is system-independent. The qinkk app gives operators the unique opportunity to tell car park customers about special rates or loyalty bonuses by smartphone, and this means a new way of achieving customer loyalty.
DESIGNA’s qinkk app is a highly promising new cross-product solution that harbours enormous potential for everyone involved.
Available for iOS and Android. Apple, iBeacon and Google, Eddystone are based on the same technology but made by different system manufacturers.
More information: www.qinkk-app.com
About DESIGNA
In 1951 DESIGNA became Germany's first producer and supplier of parking meters. DESIGNA's history of innovation continued. At the end of the seventies, the Kiel-based enterprise was able to to introduce its first fully automatic parking system. The company's programme has now been further developed to encompass fully comprehensive solutions, from the design and planning phase right through to the installation and service of fully automatic parking systems. The experience DESIGNA has acquired over the last 50 years continues to benefit customers at every stage of the project.
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